The Venetian

On their Company Information page they have sections labeled:
  • Best rate guarantee
  • FAQ
  • Property History
  • Venetian/Palazzo Pocket Concierge
  • Maps
  • Photos & Tour
  • IHG
  • Sands Eco 360
  • Diversity Purchasing Program
  • Venetian Foundation
  • Human Resources
  • Procurement
  • Legal & Copyright
  • Privacy Policy
And that’s just this one page.

They also include plenty of access to media and press resources, including:

  • Venetian Press Releases
  • Partner Press Releases
  • Press Awards

One thing that sticks out to me about this website is that it is extremely user-friendly and thorough.

They are upfront and honest with their site visitors which to me is one of the most important PR techniques.

TheĀ farther away from stonewalling your audience or the media, the better.

The Venetian is a prospering business and this just reinforces the effectiveness of this tactic.


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